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Cannabis App Development

Why Local Expertise Matters in Cannabis App Development

Posted by: Nikki Tabberrah

December 04, 2024

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In the rush to launch a mobile app, many businesses make a common mistake: directly outsourcing their app development overseas without onshore guidance and expertise.

At first glance, overseas options on service marketplaces like Fiverr, might seem like an affordable shortcut, but the reality often brings missed deadlines, wasted budgets, and apps that fail to meet even the most basic expectations.

Here’s why relying solely on overseas developers without tapping into onshore expertise can cost you more than you save:

1. Integration Challenges

Successful cannabis retail apps rely on seamless integration with platforms like Jane Technologies, Inc., Dutchie , Springbig , Onfleet , AIQ.com (Alpine IQ), and Aeropay. These platforms require trusted partners for API access—many overseas developers either don’t qualify or unable to facilitate required integrations. This leads to apps that can’t connect with your existing systems, creating headaches for you and your customers.

2. Compliance Risks

Cannabis apps face a maze of U.S. app store policies and state-specific regulations. Overseas developers often lack the expertise to navigate these complexities, resulting in apps that get rejected, fined, or fail to function properly. Compliance isn’t optional—it’s essential.

3. Hidden Costs

What seems like a budget-friendly solution often spirals into costly fixes. Some overseas companies deliver incomplete projects with poor functionality and offer little to no post-launch support. When app store rules change or technical issues arise, you’re left scrambling for solutions—and paying more in the long run.


How to Choose the Right Development Partner

Avoiding these pitfalls starts with selecting the right development team. Here’s what to look for:

1. Proven Track Record

Choose a provider with a portfolio of live, active apps in the app store. Don’t just take their word for it—ask for examples, download the apps, and test them yourself. Can you shop, access rewards, add items to your cart, and log in easily? If they meet these basics, you’re on the right track.

2. Thorough Vetting

Do a quick dive into their credentials. Check their LinkedIn page, explore their website, and if you’re working with a cannabis marketing consultant or agency, ask for recommendations. Top cannabis marketing agencies like Cannabis Creative Group, PufCreativ, and CannaPlanners can point you in the right direction.

3. Demo Calls

Don’t skip demos. While some fear the pressure to commit, free app demos are invaluable for learning about features, processes, pricing, and compatibility with your goals. Ask all your questions, then take your time deciding. If it’s not the right fit, simply walk away.

You can even snag an exclusive deal when you get together with the development team.


Looking for a Trusted Partner?

If you’re seeking U.S.-engineered custom mobile apps that integrate seamlessly with retail providers like Dutchie, Treez, AIQ, and Springbig, Digital Awesome is your go-to. Servicing over 180 dispensary locations nationwide, we specialize in creating apps that work perfectly for cannabis retail businesses.

Don’t settle for less—build an app that works for your brand and customers. 🌱

Tags:
Cannabis App Development

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